Google Analytics

Marketing & AdsLive

Web analytics, connected to revenue and marketing spend.

Google Analytics 4 tracks how users find, explore and convert on your website. Eagli pulls GA4 data to connect web traffic and conversion performance with ad spend, CRM pipeline and financial outcomes.

Setup< 5 min

RefreshEvery 3 hours

Data points8

Connect Google Analytics View docs

Google Analytics

● Connected

Marketing & Ads

Sessions

live

Users

live

Conversions

live

E-commerce Revenue

live

Engagement

live

+ 3 more data types

Data & metrics

Everything Eagli pulls from Google Analytics.

Sessions

Total sessions by channel, source and medium

Users

New and returning users by acquisition channel

Conversions

Goal completions and conversion rates by event

E-commerce Revenue

Transaction revenue by source and product

Engagement

Engaged sessions, time on site and bounce rate

Acquisition Channels

Traffic by channel, campaign and landing page

Events

Custom event tracking and funnel steps

Audience Cohorts

Cohort behavior and retention metrics

Use cases

What finance teams do with Google Analytics data.

Marketing funnel dashboard

Connect GA4 sessions and conversions to CRM leads and pipeline to see the full funnel from click to close.

Channel attribution

Compare channel-level traffic volume and conversion rate to steer marketing budget toward highest-ROI sources.

Revenue attribution

Link GA4 e-commerce revenue to ad spend across Google, Meta and TikTok in a single attribution view.

Setup

Connected in < 5 min.

No data pipeline to build. No engineering work. Just connect and start exploring your data in Eagli.

Authorise

Connect Google Analytics via OAuth or API key; we never store your credentials.

Map your data

Eagli auto-maps your data to finance-aware KPIs. Customise any mapping in minutes.

Explore

Your data appears in live dashboards immediately. Ask questions, build reports, share with your team.

Ready to connect

Start using Google Analytics data in minutes.

Connect Google Analytics to Eagli and turn your data into live dashboards, forecasts and AI-powered analysis.

Book a demo All integrations

Sessionslive

Userslive

Conversionslive

Google Analytics

Everything Eagli pulls from Google Analytics.

What finance teams do with Google Analytics data.

Marketing funnel dashboard

Channel attribution

Revenue attribution

Connected in < 5 min.

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Start using Google Analytics data in minutes.